Babybel Boxer Campaign

Babybel packs a uniquely big taste for such a little cheese – a pleasant surprise that satisfies the whole family. Throughout print, digital, and tv, we glorified his big taste through his boxer persona. 

 

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Art Direction: Cristina Vanko  | Copywriter: Eileen Matthews | Lettering: Vaughn Fender

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Babybel Nickname Generator

In spirit of boxing nicknames, we created a nickname generator for users. Click here to see what you get!

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Art Direction: Cristina Vanko  | Copywriter: Eileen Matthews | Lettering: Cristina Vanko